It's a lifestyle
At NEES, we believe your shoes aren't just something you wear-they're part of how you show up in the world.
That's why we've redefined shoe care as a lifestyle. Not just about cleaning or protecting, but about moving with confidence, expressing your style, and staying ready for whatever the day brings.
Our products are designed for people who are always in motion-urban commuters, creatives, professionals, explorers. We make care simple, effective, and beautifully packaged so it fits seamlessly into your everyday life.
Whether it's a clean pair of kicks, the perfect shine before a big moment, or insoles that support you through long days-NEES is there. Quietly boosting your confidence, one step at a time.
This is more than shoe care. This is movement. This is style. This is NEES.
Our Story
Vega Inc. was founded over 40 years ago by Tony Capaldo, a hardworking entrepreneur who built a quiet empire supplying insoles, protectors, and shoe care essentials to shoe repairs across Quebec. With integrity, consistency, and strong relationships, Vega became a trusted name in the background of the Canadian footwear industry.
It started small - one repair shop at a time. But over time, Vega's reach expanded from cobblers to the broader shoe retail industry, meeting the needs of a growing market while staying true to its dependable roots.
Tony's sons, Danny and Carlo Capaldo, grew up around the business - learning not just operations, but the deeper values of trust, quality, and reputation. When Tony passed the torch, Danny and Carlo took it with pride, determined to preserve their father's legacy while pushing it into the future.
But something had to change.
Danny saw a disconnect: people were investing in high-end sneakers, boots, and dress shoes - but treating shoe care like an afterthought. The products were useful, but outdated. The branding felt stuck in time. That's when the idea sparked: build something bold. Build something modern. Build something needed.
That's how NEES was born - right here in Quebec.
Inspired by the word "needs" and reimagined with sharp simplicity, NEES started as a small collection of premium shoe care products - but quickly grew into something bigger. A brand that represented not just footwear maintenance, but confidence. Expression. Lifestyle.
What began in Quebec began catching attention across Canada. Why? Because NEES doesn't just sell products - it stands for something. It's about taking care of what carries you. It's about elevating how you feel when you walk into a room. It's about everyday elegance and self-respect.
From a father's vision to a new generation's evolution - NEES is the modern shoe care standard.
Premium insoles. Protectors. Cleaners. Kits made for real life, not the back shelf. NEES is proudly independent, proudly Canadian, and proudly born in Quebec.
Walk with intention. Care with purpose.